Design Strategist, Partner, Strategy Business Lead
Sini Ala-Nikula
Sini is an expert with a strong vision and a unique ability to understand the client’s business and needs. She knows how to listen to users and find the essentials to develop a vision together. Sini gently challenges her clients to reach higher, opens up new creative points of view and takes strategic goals into account at all stages of a project. Sini engages the management and staff in development work and impresses with her charismatic presentation skills. She is particularly interested in how the employee and customer experience can be turned into competitive advantage for the client and integrated into the strategic development of business.
Expertise: concept design, spatial design, business development, service design, design strategy, change communications, leadership, work environments, service environments and real estate development.
Design Strategist, Partner, Business Lead
Jenni Herkama
Jenni is a multitalented designer with a strong background in interior architecture. She has expertise and experience in spatial design, concept design, service design, leadership and business development. Jenni believes that everything affects everything, and the best experiences are always holistic. A holistic experience is born out of the interaction between people and spaces, including carefully designed functionalities and details, and taking into account all the senses. Multi-disciplinary teams create the best results, allowing both the result and the project team to become more than the sum of their parts. Jenni is smart, friendly and energetic, and she is genuinely motivated to develop operations and spaces for people with the help of her years of experience.
Expertise: holistic approach, design strategy, hospitality design, design management, service design, concept design, leadership and business development.
Lead Designer, Partner, Design Business Lead
Sara Tuohikumpu
Sara is a bold visionary and an advocate of experiential spatial solutions. She is a multi-talented expert in customer experience and concept design. She has the unique ability to understand what elements are needed in guiding and supporting the client through overall development and growth. Unafraid of challenges, Sara encourages her clients to question familiar operating models. She believes companies can make their strategies clearer by renewing themselves regularly. Sara designs spatial experiences that are both unique and full of feeling.
Expertise: spatial design, concept design, design strategy, customer experience, holistic approach, business development and service design.
Account Manager, Sales Lead
Sini-Tiina Sundberg
Sini-Tiina has extensive experience in work environment development and customer experience development projects. Thanks to her strong background, she understands the different aspects of developing business to support the company’s competitiveness and profitability. Sini-Tiina is responsible for ensuring that each project as a whole is based on the client’s real needs. Understanding the client’s needs is at the core of her expertise, and she helps the client to focus on the essential. Sini-Tiina has an excellent ability to identify and put into words the elements and areas of development that will take the client’s business forward. She can create project work models that ensure efficient progress, high-quality and meticulous design and the agreed result. Sini-Tiina takes on new challenges with energy, and she has a positive and productive attitude to work.
Expertise: customer understanding, business understanding, work environment development, service environments, real estate development and project management.
Design Strategist, CX, Change Communications, Marketing Lead
Heidi Linkka
Heidi is a creative business expert, a specialist in change communications and customer experience, and an interior designer. She has participated in building growth strategies in different industries and has gently steered teams towards common goals. Heidi knows how to grasp complex projects quickly and turn client and business needs into concrete measures. She has a cross-disciplinary background and an ability to combine different areas of her expertise in creative ways. Heidi believes in the power of teamwork, participation, compassion and customer understanding. An excellent team player with exemplary communication skills, Heidi encounters each client warmly and genuinely.
Expertise: customer experience, user-centred approach, participatory methods, concept design, project management, change communications, marketing and branding, interior design.
Account Manager, Sales
Raija Mattila
Raija knows the design business like the back of her hand, and she has extensive experience in different projects. Understanding the client’s business and objective is always her first priority. Raija is approachable and the first point of contact at the beginning of the client’s project. She clarifies the client’s needs and passes this information on to the designers. Raija is a dependable partner who genuinely promotes the client’s best interests, right until the finishing touches of each project. She cherishes long and confidential client relationships that have been built over many years, and she has an extensive network of contacts. Raija reads people exceptionally well and understands even non-verbal messages, helping clients to achieve the best possible result. She is genuine, warm and approachable in everything she does. Raija loves spaces that are both functional and can be experienced with all the senses.
Expertise: customer understanding, business understanding, work environment development, service environments, real estate development and project management.
Lead Designer, Interior Architect SIO
Riina Ruska
Riina is passionate about creating functional and holistic spaces that evoke strong positive emotions in the users. She works with agile and customer-centred methods. She always starts by looking at each project as a whole so she knows what to prioritise in the design. Riina has experience in designing spaces in different fields of business, both in her own studio and architecture firms in Finland, Sweden and Germany. Riina’s design philosophy is “Form follows function”, i.e. when you leave out everything that is not necessary, you can focus on the essential. Riina has a calm and prompt approach to work, and she encounters people genuinely and warmly.
Expertise: spatial design, concept design, real estate development, user-centred design, lighting design, work environments, hotels, restaurants and shops.
Lead Designer, Interior Architect
Aino Keto
Aino is a bold and visionary designer with an excellent ability to manage large-scale, global projects while creating a vivid overview of the bigger picture. She is a convincing presenter who pays attention to the details of each project, as well as the people and their needs, through empathetic observation. Aino is a quality-conscious spatial designer with a brilliant eye for colour. She emphasises sustainability, challenges old ways of doing things and looks for new opportunities. Aino creates well-thought-out, holistic and meticulously designed visual solutions that are both memorable and impressive. She has a strong sense of style and an ability to create unique and truly functional solutions. Aino’s passion is to create holistic spatial experiences that improve wellbeing.
Expertise: spatial design, concept design, work environments, service environments, participatory methods, user-centred design, user journeys and project management.
AD, Graphic Designer, Service Designer
Riikka Kuukka
Riikka is an award-winning visual storyteller and a respected professional in her field, whose conceptual expertise is top-notch. In her hands, strategies are transformed into spectacular visual experiences. Riikka has almost 20 years of experience in designing brands, visual concepts and graphic identities, making use of her expertise in service design. Riikka is enthusiastic about spaces and places designed to be experiential, clever solutions and layered built environments. In terms of architecture, Riikka is inspired by the juxtaposition of different styles and the play with proportions. She is also fascinated by the anatomy of trends – how we sense time and phenomena, and how it all affects design. Riikka loves colours and playfulness, but a harmonious and timeless style is also a solid part of her design philosophy. Riikka’s personal style can be described as creative, empathetic, honest and curious – not forgetting humour. Sustainable choices and equality are close to Riikka’s heart, which is also reflected in her work.
Expertise: concept design, visual storytelling, brand and identity design, space branding, image concept design, graphic design, signage concept development, service journey, packaging design, service design and bility to see the big picture
Design Strategist, Work Environments and Real Estate Development
Jenny Soldan
Jenny’s expertise is a combination of customer and industry understanding with an educational background in economics. It is natural for her to start from the needs and feelings of people and use those to create meaningful solutions that support business and facilitate change. Jenny’s strengths include emotional intelligence, the ability to see both the strategic whole and the small details and a readiness to immerse herself into different situations. Jenny knows how to work calmly at each organisational level, gaining understanding and creating concepts that support the company’s vision and long-term targets. Jenny is a productive, positive and visionary expert who takes others into account.
Expertise: customer understanding, experience-centred approach, concept development, participatory design, management consulting, working methods and environments in transformation, user-centred real estate development.
Lead Designer, Interior Architect, Service Designer
Johanna Happonen
Johanna is an experienced interior architect with an ability to design user-centred, holistic and experiential spaces. Her approach to work is both straightforward and immediate, as well as patient and flexible, and she adapts easily to changing requirements. Johanna has robust practical experience in cooperation with construction projects and partners and in harmonising different designs. Johanna has the ability to bring out different and versatile options, invoke discussions, find out people’s views and ask and question. At its best, the design process is all about gaining insight together. Johanna is motivated by the interaction between spaces and people and the ways of maximising the service potential of spaces. Johanna is easily excited, but her roots as a designer lie deep in the soil of common sense.
Expertise: spatial design, concept design, work environments, hotel design, real estate development, public service environments, user-centred design, fixture design, technical applications and project management.
Interior Architect
Kaisa Sinisalo
Kaisa has experience with public and private large-scale projects in Finland and abroad. Her starting point is always a design that is based on the user experience and client needs, and which combines visual elements with an understanding of functionality. She wants to create experiential spaces and pay particular attention to functional solutions, views and atmosphere in her design work. Kaisa’s strengths include her systematic approach, organisational skills and the ability to create functional spaces down to the smallest detail. She has a confident visual style and an exceptional ability to create innovative spatial solutions.
Expertise: spatial design, customer-centred approach, project management, work environment design, restaurants, hotels, ships, shopping centres and business premises.
Interior Architect SIO
Liisa Raekorpi
Liisa is a creative visionary who encourages clients to implement holistic concepts, which are her special talent. Liisa’s strength is her ability to represent the client’s brand through elements that stand out visually and which are smart on multiple levels, leaving a memorable impression on the customers of both individual shops and shopping centres.
Expertise: spatial design, concept design, customer-centred approach, work environment design, shops and shopping centres.
Lead Designer, Interior Architect SIO
Maiju Hatakka
Maiju has extensive experience in both concept development and spatial design in work environments, commercial properties and public spaces. She also has strong real estate development skills and an ability to integrate service design methods into the design process. Maiju predicts the client’s needs, sets priorities and identifies the elements that are vital for a successful result. She manages projects with a meticulous, calm and positive attitude, ensuring high quality down to the smallest detail. Maiju’s passion is to create sustainable, ecological and high-quality spaces that serve their users’ needs for decades. Maiju is an ambitious designer with an elegant sense of style.
Expertise: spatial design, concept design, project management, client needs, real estate development, service environments, work environment design and furniture design.
Graphic Designer
Noora Malmström
Noora is skilled at creating graphically appealing, experiential spaces and brand identities that stand out from the crowd. She also has experience in designing digital user interfaces and smooth and safe customer experiences in physical environments. User-centred design is at the core of everything she does. Noora’s background is in visual arts, and she wants to bring others joy by creating art and experiences. Noora is fascinated by symbolism and how different people read different visual messages. Noora has the ability to perceive matters quickly, a long-term and systematic working method and an unerring eye for style. Her bold vision and creative thinking guarantee novel, innovative results that are based on the client’s needs
Expertise: graphic concept design, graphic spatial look, brand identity, signage design, digital user interface, user journeys within the space and art in space.
Interior Architect SIO
Oona Auramo
Oona is a systematic designer who understands both the big picture and the small but important details. She has extensive experience in a range of public premises and work and service environments. Oona is inspired by experiential and functional spaces, versatile spatial solutions, architecture, different colours, materials and textures. Using participatory design methods and taking into account ecological principles, Oona wants to create visually pleasing, surprising and practical spatial solutions for clients. Oona is not afraid to take responsibility, and her approach to work is simultaneously ambitious, relaxed and peaceful. She is a skilled and creative designer who embraces new challenges.
Expertise: spatial design, concept design, customer-centred approach, work environment design, service environments, public spaces and hotels.
Lead Designer, Interior Architect SIO
Sari Grundström
Sari is an experienced concept and spatial designer with a unique ability to understand projects comprehensively and work with different stakeholders. Sari specializes in work environment development through participatory methods, covering the entire process, from clarifying the target to overseeing the execution down to the smallest detail. She has also studied and mapped out service journeys and designed effective spatial experiences around services. Sari understands the needs of professional kitchens and knows how to design functional solutions that support the service experience. Sari is a bold and creative designer who is motivated by visually impressive spaces that are also functionally well designed. Sari loves challenges and wants to exceed herself, and she also encourages her clients to aim high and see how spaces can support their corporate culture and business. Sari’s strong sense of style and systematic work approach guarantee that the client achieves an end result that meets their needs.
Expertise: spatial design, concept design, work environments, service environments, restaurants, participatory methods, user-centred design, service journeys and project management.
User Insight Strategist, Service Designer (on maternity leave)
Elina Järvinen
Elina is an experienced service designer with an excellent ability to identify the real needs of users and bring them to the core of development work. In her work, she uses a wide range of service design, concept development and collaborative design methods, from participatory observation to interviews, workshop facilitation, instant prototypes and visualisation. Elina is a professional with a strong vision and an ability to understand the big picture quickly and highlight the key aspects. She is inspired by bringing silent information to the fore, collaborative development, fresh ideas, new perspectives and efficient work methods. Elina is a genuine, approachable and motivating expert and facilitator.
Expertise: service design, service business design, user focus and user experience, participatory design, workshop facilitation and harnessing user data for development.
Office Coordinator (on maternity leave)
Vilma Jäppinen
Vilma is the heart of our office, the vital element that keeps the wheels turning and makes sure everything runs smoothly from day to day. She is an efficient, reliable and multi-talented expert who can tackle any task and is always eager to learn more. Vilma’s strengths include her infallible organisational skills and outstanding ability to keep several balls in the air. Vilma stays calm even under pressure and has a positive, can-do attitude to challenges. She is motivated by learning new things and working in a role where every day is different and full of success stories that are written together. Vilma is an exemplary team player with a warm heart. She supports the other members of her work community and creates a unique atmosphere around her.
Expertise: customer service, partners, marketing, social media and communications, organising, events and financial administration.